All work

Showtime

I was Art Director on Showtime’s affiliate marketing program. We designed everything local cable operators needed to sell Showtime in their own markets, and kept the network’s brand consistent nationally. Print, digital, co-op ads and in-store material, all over the country.

The campaigns delivered 58 million net impressions, about $1.5 million in media value and a 22.5% jump in subscriptions over the previous quarter. “The Best Shows are on Showtime” won Silver for Affiliate Marketing from the Cable and Telecommunications Association.

Client Showtime Networks

Role Art Director

Results 58M impressions, +22.5% subscriptions

Showtime 'Demand the best, anytime' bus shelter ad on a city street

‘Demand the best, anytime’, bus shelter

Showtime 'The best shows are now on Showtime' window clings on office glass

Window clings

Two Showtime roll-up banners: 'The best shows are now on Showtime' and 'Today is a Showtime sales day'

Roll-up banners

Showtime trade show booth with show posters

Trade show booth

Showtime 'Cash in on Showtime' sales incentive poster

‘Cash In on Showtime’, sales poster

Showtime 'Cash in on Showtime' letterhead

‘Cash In on Showtime’, letterhead

Stacks of Showtime direct mail pieces for Comcast

Direct mail for Comcast

Showtime 'MVPs are now on Showtime' magazine ad

Magazine ad

Showtime 'As good as it gets' magazine ad

Magazine ad

Recognition

  • 2008 Silver · Affiliate MarketingThe Best Shows are on Showtime · Cable and Telecommunications Association